#4

Character Design & Styling

Expressive characters with humor, charm, and toy-ready appeal

Sci-fi battle scene with astronauts fighting alien creatures on rocky terrain under a starry sky with planets, two spaceships firing lasers, and a green mech robot.
Colorful fantasy illustration featuring several chibi-style characters, a flying creature, a fairy, a white unicorn with pink hair, a tree stump with characters standing on top, a glowing orb, various flowers, a mushroom, and a starry night sky background.

#5

Social Media Character Design Exploration

Stylized personalities reimagined for animation and collectibles.

Client
Confidential Social Media Startup (unpublished project)

Year
2015

Name
Urban Oddlings

When a new social media platform approached me to create a set of original characters and animated stickers, I saw the perfect opportunity to explore something playful, unexpected, and a little bit unhinged — the everyday humor and quirks of Hong Kong people.

Although the platform later paused development due to funding issues, this project became one of my favorite creative exercises. I designed 6 characters - flawed, funny, and fantastically relatable- each inspired by familiar personalities we all recognize.

Each character was developed in 2D design, GIF animation, and later reimagined in clean, collectible-style 3D renders to show their full personality in a modern, toy-like aesthetic.

(From Left to Right)

Scrollio

A socially awkward tech-addict whose posture has permanently surrendered to gravity and always tapping furiously.

Overtime Owen

The exhausted office warrior, Emotion? None. Deadline? Always!

Dragon Bro

A tough-looking fruit-stall uncle with a heart softer than tofu. Intimidating chest tattoo, but cries during Korean dramas.

Handsome Hank

The self-loving peacock king. Hair height: 12 cm. Confidence level: immeasurable.

Miss Slay

Drama Queen, always camera-ready girl.

Pea

Pure, cheerful, and believes everyone deserves a hug- even Dragon Bro.

>GIF Stickers Exploration

Thanks for Exploring my Character Design!

You’re welcome to continue browsing the rest of my portfolio — there’s lots more play patterns, sketches and projects to discover.

Boys & Girls Toys Concept